Haines Direct
         

Donor Analysis &
List Segmentation

Increasing revenue for your nonprofit begins with detailed analysis, strategic planning, and refined list segmentation. From your database our team will analyze your:

  • New donors
  • Reactivated donors
  • Retention rates
  • Revenue per donor
  • Donor upgrade metrics
  • Donor attrition rates
  • Multi-year giving trends

This analysis plays a key role in devising a custom mailing strategy that will increase revenue through donor:

  • Acquisition
  • Retention
  • Reactivation
  • Cultivation